Behavioral Divide
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All in the Family: Navigating Business, Wealth and What Matters Most

10/27/2026

In this episode of The Behavioral Divide, we explore the psychology of family-run businesses. We discuss how families can balance competing priorities, navigate the tradeoffs between growth, liquidity, and control, and preserve a shared sense of purpose across generations.

Authors
Hal Hershfield
Hal Hershfield, Ph.D.

Consultant to Avantis Investors®

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